Day By Day desserts
85°C is a new concept brand, creating a unique style of handmade desserts and restaurants. It also launched the brand's first DIY, allowing consumers to make Day By Day desserts themselves. Kaisi extended the production of official desserts according to the owner's appeal and the existing brand recognition system.
Planning
Taste simple happiness in hand-made pastries, transform the fun of making desserts and the pleasure of tasting desserts into fresh, colorful colors and visual symbols, and integrate them into the layout planning and dynamic effects of the website to deeply impress the viewers.
Challenge
Facing the gourmet expert group with a careful division of labor and a vast system, Kaisi went through many rounds of communication and adjustments in the initial cooperation and cooperated with the opening schedule of the DIY store, giving priority to completing the on-site operation teaching system, overcoming time pressure and online testing.
Task
In addition to planning the use of the tablet teaching system in the store, the official website of the new concept brand image was also built simultaneously and combined with the reservation system function, a simple and easy-to-use intuitive operation interface was planned, allowing consumers to book the time slot for making desserts through the website, so that they can also Enter each page of the official website to enjoy the dessert display and learn about the latest activities and news.
